About Now Loans

Now Loans started in 2004 and since then has helped tens of thousands of people across the UK get a loan and find the credit and finance they need.

Now Loans is owned by Affiniti Digital Media Ltd (company number 05180470) who is authorised and regulated by the Financial Conduct Authority (FCA) and registered under number 726074.  It’s also registered with the Information Commissioner, number Z87033415.

Our Aims

We’re a no-fee finance broker who specialises in bad credit loans. Our main aim is to find you the credit you need as quickly as possible – hence our name. How do we do this?

  • We have developed close relationships with a wide range of specialist lenders
  • We use leading-edge technology to quickly pass your enquiry to potential lenders who then tell us if they can lend to you in principle
  • We show you these lenders and then you choose from which you’d like to borrow
  • You click through to their website to complete your application
  • Many lenders are able to pay out the same day – such is the power of technology.

We constantly scan the market for new lenders and bring them on board as quickly as we can.

Our Broking Service

  • There are no fees – and we never have charged fees to handle enquiries
  • We only work online – this keeps our costs low and we don’t need to charge fees. Hence we don’t operate expensive call centres (and so will never call you).
  • Choice of lenders – on average an applicant will receive 3 in-principle positive lending decisions (being able to provide a guarantor may increase this)

Our Product Range

Being specialists in finding bad credit loans for people the products we have access to include:

  • Guarantor Loans
  • Bad credit personal loans (no guarantor required)